Tuesday 7 July 2009

Internet institution case study (GOOGLE)

The company was founded by Sergey M. Brin and Lawrence E. Page
google owns the following companys:
Deja.com
Pyra Labs-Blogger
Neotonic Software-for CRM
Applied Semantics-for search
Kaltix Corp-for context sensitve search
Genius Labs-for blogging
Ignite Logic-web templates for law firms
Picassa-digi photo management
Keyhole Group-digital mapping
Where 2 Technologies-digital mapping
ZipDash-maps and traffic for mobile devices
2Web Technologies-spreadsheets
Urchin-metrics/analytics
Dodgeball-mobile social networking
Reqwireless Inc.-Java browser
Current Communications Group-broadband internet
Android-software for mobile phone o/s
Transformic Inc-search engine for deep/invisible web
Skia-graphics software engineering
DMarc Broadcasting-digital radio broadcasting
Measure Map-analytics for blogs
Upstartle-Writely, document editor for the web
@Last Software-SketchUp 3D modeling
Orion-Referral search engine
Neven Vision-automatic information extraction from jpgs
Jotspot Ind-wiki platform for websites
YouTube-online video company
Endoxen-geomapping software
Xunlei-filesharing app for the web
Adscape Media-in-game advertising
Gapminder's Trendalyzer-presentation software
Doubleclick-ad platform for the web
Tonic Systems-document conversion technology
Marratech-video conferencing technology
Green Border Technologies-secure web browsing tech
Panoramio-photo site sharing for Google Earth
Feedbumer-RSS feed distribution analytics and management
GrandCentral-mobile voice management
Postini-communications security and compliance

Google has a yearly revenue of $21.796 billion

Google is worth a total of $60.007 billion

1) the company was first privately owned in september 1998
2) they have partnerships with microsoft
2) and nokia
3) and ericson
4) and aol time warner
5) 99% of google revenue is derivved from advertising

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